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    Technology

    How website builders are improving traditional web design

    Lucy ContrinoBy Lucy Contrino27/05/20254 Mins Read
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    Image Source Pexels

    Web design is no longer what it used to be; in recent years, it has undergone a radical transformation thanks to website builders. A set of tools that have made the process simpler and easier to approach, one that used to be complex and expensive. 

    Looking back, developing a website required advanced knowledge in programming, graphic design, and server management but today’s platforms like IONOS, Wix, Squarespace, and WordPress have changed the landscape, offering visual builders that let anyone, regardless of their technical level, to create a professional site in a matter of hours. This change has not only improved access to web design but has also improved efficiency and reduced costs. Below, we’ll explore how these tools are revolutionizing the industry.

    No Programming Required

    One of the biggest advances in web creation is website builders and how they have eliminated the need to write code. Back then, creating and designing a website required deep knowledge in programming languages like HTML, CSS, and JavaScript; this limited access to specialized professionals in other fields, as well as small businesses. 

    Today, companies like IONOS offer a complete website builder with drag-and-drop tools and templates that let anyone intuitively structure a whole site. The user-friendly interfaces offer users the ability to select elements and place them wherever they want, without worrying about the technical side of things. This has opened the door to entrepreneurs, small businesses, and even bloggers who previously had to rely on third parties for their online presence. The result? More people can create websites without relying on an expert, saving time and money, which means that even an 8th grader can design their own website without writing a single line of code.

    Professional and Customizable Templates

    Another amazing advantage that website builders offer is the huge portfolio of pre-designed website templates. This means that you can choose from a huge range of templates and have a website ready in minutes. Most of those templates are not only visually appealing but also are optimized for mobile devices, which means that your site will work flawlessly in all devices, a crucial aspect in the age of digital consumption.

     Also, these templates are completely customizable: colors, fonts, and element layout can be changed with just a few clicks, so you can get your branding online easily. This lets any business have a professional website without investing in a graphic designer, reducing costs and speeding up launch time.

    You can find a designer for anything, website builders offer hundreds of pre-designed designs for different businesses, from restaurants, to online stores, or blogs, etc.

    Time and Cost Savings

    A huge downside to traditional web design is that it involves several steps, from hiring developers and designers to specialists and coming up with a plan. This resulted in high costs and long lead times, but website builders, on the other hand, offer all-in-one solutions that significantly reduce these expenses. 

    For example, IONOS and its website builder allow you to create entire websites without coding, and get hosting in a single place under a subscription plan that is much more affordable than hiring a development team. Not only that, but creation time is reduced from weeks to just days or even hours, which is ideal for entrepreneurs who need to launch their online presence quickly.

    Conclusion

    There’s no argument that website builders have transformed conventional design and the industry as a whole, providing people with faster, cheaper, and easier ways to build websites. Of course, professional web developers are still required for sophisticated projects, but these tools have simplified the website development process, letting anyone have a website and establish an online presence with ease, even without technical experience. If you’ve been contemplating building a website, a website builder is the way to go if you want to get something up and running quickly and efficiently.

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