Sip, Sparkle, and Celebrate: London Essence Brings Festive Flair to Soho with “Mixing in the City”
London is set to sparkle this season as London Essence, the premium mixer and soft drinks brand celebrated for its delicate flavours and elegant craftsmanship, unveils its first-ever Mixing in the City event. Taking place on Thursday, 13th November 2025, the one-night-only celebration will transform Alligator Bar at House of Louie into a haven of festive glamour, flavour, and creativity.
The event promises to be a highlight of London’s winter social calendar, as guests are invited to toast the start of the festive season with an evening of cocktails, canapés, and expert hosting insights from model, presenter, and drinks connoisseur Portia Freeman.
A Taste of Christmas in Soho
For one dazzling evening, London Essence will bring together the best of seasonal sophistication and sensory indulgence. Guests will be welcomed with a specially curated Christmas cocktail menu, crafted using the brand’s signature collection of mixers and tonics — each known for their light, layered flavours.
Paired with delectable canapés and set against the lively backdrop of Soho’s Alligator Bar, the night will offer a true masterclass in modern hosting. From flavour pairings to presentation tips, Portia Freeman will share her insider secrets for effortless entertaining — all designed to help guests elevate their own festive gatherings at home.
“Hosting is all about creating moments that feel special but never stressful,” says Freeman. “Whether you’re mixing drinks for two or twenty, the key is a touch of creativity — and a splash of something sparkling. That’s why I’m thrilled to partner with London Essence to share some of my favourite festive tricks for bringing people together beautifully.”
The Perfect Blend of Style and Substance
The evening will officially begin at 6pm, running until 9pm, and guests can expect a line-up that perfectly reflects London Essence’s ethos of refined indulgence. Each ticket includes:
- Three cocktails from London Essence’s bespoke festive menu
- A selection of seasonal canapés served throughout the evening
- An exclusive goodie bag with everything needed to recreate the night’s magic at home
Tickets are priced at £10 and available via Eventbrite, with all proceeds going to The Drinks Trust, the UK charity dedicated to supporting professionals across the drinks and hospitality industries.
“Community and craftsmanship sit at the heart of what we do,” said a London Essence spokesperson. “With Mixing in the City, we wanted to create an event that celebrates the art of flavour while giving something back to the industry that inspires us. Supporting The Drinks Trust felt like the perfect way to do that.”
Where Elegance Meets Experience
Housed within the vibrant House of Louie on West Street, the Alligator Bar is fast becoming one of Soho’s most sought-after spots for cocktail lovers. Its contemporary glamour and immersive atmosphere provide the perfect canvas for London Essence’s first foray into live, experiential events.
As the city gears up for the most wonderful time of the year, Mixing in the City invites Londoners to pause, savour, and raise a glass to the joy of togetherness. With its fusion of flavour, style, and festive generosity, it’s set to be a celebration that perfectly captures the spirit of the season.
Event Details
📅 Date: Thursday, 13th November 2025
🕕 Time: 6:00 PM – 9:00 PM
📍 Location: Alligator Bar at House of Louie, 13–15 West St, London WC2H 9NE
🎟️ Tickets: £10 via Eventbrite
💛 All proceeds donated to: The Drinks Trust
Whether you’re looking to sharpen your cocktail skills, gather hosting inspiration, or simply enjoy an elegant night out in Soho, Mixing in the City is your invitation to celebrate in true London Essence style — where every sip tells a story.