A-List Hollywood actor Will Smith was spotted stacking shelves at Boots in the Westfield Shopping Centre last week, as he launches his son’s, Jaden Smith, sustainable water brand JUST Water in the UK.
Dressed as a Boots store manager, Will surprised lunch time shoppers as he mingled with customers as well as giving away signed bottles of the still spring water, which contains 82% renewable packaging and is bottled locally in the UK.
JUST Water is distributed by Red Star Brands and available in 800 Boots stores nationwide and all Whole Foods Market locations in the UK.
JUST Water is marketed and distributed by Red Star Brands. Red Star Brands is a distributor which works to support disruptive brands in their journeys to UK-wide distribution. It collaborates with unique brands, including Bai, Fulfil and Sparkling Ice – acting as a full-service support team to help bring innovation to the UK market.