To mark World Oceans Day, which is today, Henryka, a fast-growing, nature-inspired jewellery brand will be launching a selection of sea-themed jewellery ranges and promised a commitment to waste-reduction initiatives. Henryka has seen an increase in sales of its ocean-themed designs, following the success of TV series, such as Blue Planet II.
“Rather than being a fad, protecting and preserving the oceans is essential for the future of our planet. As a nature-inspired brand, our focus is on the great British countryside, but also the animals that make our coastlines and seas so diverse. For World Oceans Day, we will be showcasing our sea-inspired ranges and securing feedback to grow our collections. Blue Planet II has been a huge catalyst and we look forward to doing more environmentally-friendly work in the future,” said Anna Emmett, founder of Henryka.
Highlights of the All Creatures Great & Small Collection include the detailed Turtle necklace, available with a cognac amber or turquoise body and encased in a sterling silver shell (priced at £120). The playful Octopus stud earrings have also been a popular choice among customers and is also available in turquoise and cognac amber (priced at £35).
New designs will be launched later this year, including a pair of Seahorse stud earrings, expected to be quick best-sellers. Furthermore, Henryka will be reaffirming its commitment to reducing plastic waste at its own brand boutique in Hereford and through its dealings with its retail partners.
Henryka has partnered with local Herefordshire business, Pedicargo, to ensure all of its paper, card and plastics are collected via bike; therefore reducing its overall carbon footprint. The brand also reduced the amount of plastic used in its packaging during a complete overhaul in the summer of 2017.
World Oceans Day is celebrated on the 8th of June and is a global fundraising and awareness event, designed to shed light on the impact of plastic waste and other disruptive activities that damage the ecology of the world’s oceans.