Albert Bartlett, the UK’s leading potato producer, has partnered with chef James Martin to create a range of frozen potato products specifically targeted to chefs. The high quality foodservice range will help chefs reduce prep time and reduce waste while delivering a product they can be proud to serve.
Available UK-wide through Nationwide Produce, the ‘Albert Bartlett Inspired by James Martin’ range includes five high-quality potato products; Luxury Mashed Potato, Classic Mashed Potato, Triple Cooked Chunky Chips, Classic Fries and Sweet Potato Fries.
Addressing the need to balance the challenges of managing a busy kitchen and maintaining high quality and taste, the new range is a convenient restaurant-ready solution. The products can be served as they are or given a chef’s signature gourmet twist. The range retains the famous quality and taste that has made Albert Bartlett one of the UK’s favourite home grown brands for the last 75 years.
Brand and Marketing Director at Albert Bartlett, John Hicks, said: “We are delighted to be working with James to create our new food service range of frozen products. We have been producing fantastic quality frozen products for the retail market for many years, however this new range represents our first set of products created specifically for chefs.”
James Martin commented; “As chefs we are faced with many pressures and challenges with staff, sourcing, planning and ensuring we deliver consistently great food – that’s why we have developed these great tasting high quality products, it is a true chef’s range, and now with all the convenience of frozen.”
Group Managing Director of Nationwide Produce PLC, Tim O’Malley added: “We’re excited to strengthen our ongoing partnership with Albert Bartlett through the launch of the new Albert Bartlett inspired by James Martin frozen range. As the dedicated distributor we are proud to offer this high-quality, home grown, restaurant-ready solution, further enhancing our commitment to delivering innovative and top-quality products to our customers.”
The Albert Bartlett chef signature range is available now from the dedicated team at Nationwide Produce.
More information on the potato sides can be found below:
Luxury Mash is made from single variety British Albert Bartlett Potatoes. The taste and texture of this mash is high-end restaurant quality. The rich taste and silky-smooth texture will elevate any plate. Packed in 800g containers, it can be cooked from either chilled or frozen.
Classic Mash is made from British Albert Bartlett Potatoes. This is a mash that is perfect for everyday meals. Packed in 800g containers, it can be cooked from either chilled or frozen.
Triple Cooked Chunky Chips have a bespoke batter to create that perfect crunch which encases the amazing taste and fluffy texture of Albert Bartlett Original Rooster potatoes. The Triple Cooked Chunky Chips come in 2kg packs. The freezing process locks in the quality and freshness to deliver the ultimate chip.
Classic Fries are made using Albert Bartlett Original Rooster. Home grown quality potatoes, coated, and fried in Albert Bartlett’s specially developed batter are what make these classic frozen fries so consistently tasty and crispy. The Classic Fries are gluten-free and packed in 2kg bags.
Sweet Potato Fries are a healthy alternative. For the most enjoyable dining experience, the crispy coating is key on sweet potato fries. Packed in 2kg bags the fries are easy to store.