Sign up to be the first to know about blog features

All Posts By Jess Young

Technology and Jewelry – How Ecommerce Changed Diamond Shopping Online

Avatar By Posted on 3 m read

The internet has completely revolutionized the way in which consumers spend money with their favorite companies. In the short span of less than two decades, online spending has exploded in popularity, ignited primarily by the convenience it offers when compared to traditional shopping.

With that being said, there are a few industries that were slower to catch the wave of the online ecommerce boom, mostly high-ticket items such as cars and jewelry. How can you purchase an expensive item on the anonymous and mysterious landscape of the internet, without ever holding it in your hands or seeing it with your own eyes?

Surprisingly, this obviously flawed method of commerce is not deterring people from whipping out their credit cards and spending large amounts of money on high-ticket items on the internet. Each year, more and more money is being spent on online jewelry retailers as they discover new ways to appeal to Internet shoppers.

Online jewelry shopping, specifically diamond shopping, is constantly changing in hopes of providing more ways to entice curious shoppers to skip the trip to their local jewelers, by shopping through their websites. It doesn’t matter whether people are shopping for a diamond engagement ring for their partner or simply accessorizing with a bracelet, the online diamond landscape is forever changing and adapting to its consumer’s needs.

It’s All About The Imagery

One of the ways in which online diamond retailers are providing value and a sense of safety to their customers is by offering ultra high-quality imagery of their products. Shopping for diamonds in real life has the added benefit of being able to hold and see the stone in real life. But how does seeing a diamond with your own eyes compare to seeing it under a x10 microscopic view? Your eyes simply cannot compete with a microscopic, HD image.

Online diamond retailers will typically show an image that can expose every detail of the stone down to a microscopic level, allowing the consumer to see the piece in a way that they never could before. Every imperfection and every angle of the cut is viewable in HD quality and with perfect clarity.

Whether you are shopping for a ring, a bracelet, a necklace or a watch, having the ability to see the product in all of its glory, from the comfort of your own home, is a benefit that traditional store shopping can’t compete with.

Access To a Worldwide Marketplace

Another benefit of shopping for precious stones online is the fact that you have far more access to high-quality products than you ever did, before online jewelry shopping was a thing. Before the internet, the choices you had were limited to the stock that your local jewelers held. Of course, you could travel to nearby towns and cities in hopes of finding something to suit your needs. But even then, your choices were extremely limited.

Shopping online gives you the ability to look at products from all over the world. The perfect diamond bracelet could be in a completely different city, but thanks to the internet, you now have access to it as much as you would a bracelet from your local town jeweler.

Online jewelry shopping used to be risky, as did all online shopping. However, thanks to the development of tighter security measures and a more convenient infrastructure, online jewelry shopping is constantly growing in popularity. If you are looking to purchase a new diamond accessory, just remember that your local jeweler isn’t your only option.

No tags

Share this article

How to eat more sustainably and help the environment

Avatar By Posted on 4 m read

Next time you’re tucking into a hearty meal, there’s every chance your food is having a negative effect on the world around you. Widespread unsustainable food production is becoming more and more of a problem as the world’s population grows, and it is obvious that something has to change. You can do your part by adopting a sustainable diet that minimises the waste you create through your day-to-day eating habits. And the best part is, this doesn’t have to be hard to achieve or deprive you of delicious food you love. Here are a few of the ways you can do it.

Reduce your food waste

The amount of food we throw away as consumers is unacceptable, with 2017 figures showing that UK households binned £13bn—or 7.3m tonnes—worth of food in 2015. It is clear that we need to do more to reduce the amount of food we waste, and there are a number of different ways to do so.

When buying food, you should plan your meals a week in advance and buy only the ingredients those meals require. This will prevent you from purchasing excess ingredients that go unused, go off and go in the bin.

Having purchased your food, you also need to be careful with how you store it. Keep fruits and vegetables separate as some fruits give off a gas called ethylene as they ripen, causing other produce to spoil faster. Store milk in glass bottles as they seal it more efficiently. And don’t wash your fruit before you put it in the fridge, as the added moisture can lead to mould forming. Other tips to reduce household food waste include preparing perishable foods soon after shopping, using your freezer as often as you can to preserve your food, and utilising leftovers to make other meals.

Buy low-waste food

On top of the food that consumers throw away, there is a deplorable amount of food that goes to waste before it even reaches the supermarkets. According to a survey conducted by environmental charity Feedback, a selection of fruit and vegetable farmers throw away around 16% of their crop every year. This is enough to provide 250,000 people with their recommended five portions of fruit and vegetables a day for a year.

Shockingly, this is mostly done to meet cosmetic specifications, with some farmers reporting that 40% of their crop was rejected by supermarkets for being the wrong shape or size. With such high levels of waste in the production stage, buying low-waste food that is not thrown away for these reasons is a great way to make your diet more sustainable.

One example of a low-waste product is the nutritionally complete powdered food Huel. Because the shape, size and variations in colour of Huel’s ingredients are not relevant in its production, they are never rejected for cosmetic reasons. In this way, Huel’s production process is a huge improvement on the traditional one. In addition, as founder Julian Hearn recently stated, the beauty of Huel’s powdered product is that as there’s no liquid, bacteria can’t survive, giving it a long shelf life. This again succeeds in reducing the waste created by the product, this time by consumers themselves.  

Alternatively, some supermarkets now sell ‘wonky’ fruit and vegetables that many retailers would still reject for not meeting cosmetic standards. Morrison’s has recently pledged to increase their ‘‘wonky fruit” range by 50% this year, after launching it in 2015.

Go vegan

Meat and dairy production’s negative impact on the environment is well documented. According to the most recent statistics released by FAO in 2013, livestock is responsible for 14.5% of the world’s emissions. Livestock also uses up an inordinate amount of resources; for instance, the standard meat-heavy American diet requires a staggering 4,200 gallons of water each day (for animals’ drinking water, irrigation of crops, cooking, etc.).

It is for these reasons that reducing our meat and dairy consumption is an essential way adopt a sustainable lifestyle. Making the effort to go vegan, or at the very least do so part-time, can make a world of difference.

Vegan food can be just as delicious as non-vegan food, and plant-based alternatives are more readily available than they ever have been, so there’s no need to be worried that switching to a vegan diet will be difficult. Whilst some people are able to adopt a vegan diet rapidly, you may want to take your time and try out what works best for you.

Instead of eating vegan exclusively, try to work plant-based alternatives into your diet once or twice a week to begin with. Some alterations—like replacing cow’s milk with almond or soya milkare very easy to make. Swapping in powdered food products like Huel is again a great option; as the brand not only reduce waste but are also 100% vegan.

With the world’s resources becoming increasingly depleted by our unsustainable eating habits, there is a more pressing need than there ever has been for us to adopt sustainable diets. Fortunately, changes like these can help each and every one of us make a difference.

No tags

Share this article

Five Unusual Uses for Turmeric Root Power

Avatar By Posted on 3 m read

The popular super-spice has some less-than-usual uses

As its name suggests, Naturevibe Botanicals is in the business of providing natural, organic supplements that are designed to enhance consumers’ general health and well-being. The company’s turmeric root powder is no exception. Created with curcumin for a higher absorption rate, this 100% natural, organic member of the ginger family is highly therapeutic. A natural detoxifier and antioxidant enhancer, turmeric can prevent cancer, control diabetes, reduce weight and the risk of heart disease, heal wounds, and improve cognition and digestion. In addition to enhancing your overall health, turmeric can also contribute to a more holistic lifestyle in five interesting ways.

Turmeric in Soap

Making homemade products à la Martha Stewart can be fun. When it includes turmeric, it can also be healthy. Why not combine your knack for DIY projects with your passion for personal health by making your own soap? Surprisingly, it’s not as complicated as it sounds. You can find soap molds at your local craft store, and there are numerous recipes online to get you started. You can also mix turmeric with coconut, jojoba, or olive oil to treat dandruff; prevent hair loss; and condition your hair and scalp before washing with your regular shampoo.

Turmeric in Foundation and Moisturizer

While beauty suppliers do their best to provide a diverse array of products, finding makeup that matches your exact skin tone can be a challenge – especially as your skin tone can change throughout the year based on sun exposure. If you’re lucky, your tinted moisturizer, foundation, or bronzer of choice will simply melt into your natural skin tone, leaving you with a healthy, luminescent glow; but for those with more of a yellow undertone to their skin, ashy- or pink-toned products just aren’t going to work. If your skin tone always seems to fall somewhere between the shades that are available to you, adding turmeric to your foundation or tinted moisturizer, like actress Thandie Newton, may help. This will allow you to customize your foundation throughout the year, while repairing your skin and soothing your capillaries with its anti-inflammatory properties.

Turmeric in Toothpaste

Somewhat paradoxically, given its ability to dye clothes, turmeric can also act as a natural teeth whitener. An ancient dental formula used in India and other parts of the world, turmeric and curcumin have antibiotic, antiseptic, and anti-inflammatory properties that can relieve gingivitis, toothache, and sensitive teeth. Former Miss USA Susie Castillo adds organic turmeric to her toothpaste, using a homemade recipe approved by her holistic dentist, Dr. Silkman. Turmeric can also be used alone, added to tea, or mixed with ingredients like baking soda and coconut oil.

Turmeric in Tea

If natural, organic toothpaste isn’t your thing, you can also do your teeth and body a favor by ingesting turmeric in various foods and beverages. One of the more interesting ways to do this is by adding it to your tea of choice or even using it as the primary ingredient. The people who live on the Japanese island of Okinawa drink turmeric-infused tea daily, which may explain the fact that they hold the world record for the longest average lifespans. Adding a natural sweetener, like honey, to the tea will sweeten the turmeric’s earthy flavor.

Turmeric in Food

Besides tea, there are a surprising number of ways to utilize this super-spice in various drinks and dishes. An excellent popcorn topping, it can also be used as an additive for juice, smoothies, lattes, and even cakes. Turmeric and other natural ingredients – such as beets, blueberries, cranberries, and raspberries – make fun, alternative food coloring for eco-friendly Easter eggs. Turmeric can also reduce the cancer-causing HCAs that form on grilled and heavily cooked meats.

If you enjoy experimenting with safe, natural remedies with proven health benefits, make turmeric your go-to spice for health and beauty projects. Start your day with a morning cup of turmeric tea, brush your teeth with your specially formulated turmeric toothpaste, or season your dinner with turmeric spice. Turmeric can also be used to treat external issues like cuts, burns, and stretch marks, as well as internal problems like indigestion, constipation, diarrhea, stomach aches, and neurological diseases like Alzheimer’s and dementia. With so many applications, turmeric is a welcome addition to any spice cabinet, even if you only use at a seasoning.

No tags

Share this article