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All Posts By Cristina Diaconu

VPN 101: What You Need To Know

VPN is an ever-increasing popular tool utilized by many web surfers worldwide to safeguard their privacy while online. The primary benefits of utilizing a VPN when surfing the internet are increased security, unrestricted access to online content, improved performance, and better jobs-at-home productivity. VPN entails so much that it can be hard to know where to start. So, here is a simplified guide on what you need to know about VPN.

What Is A VPN?

VPN stands for Virtual Private Network. It is an IP-based connection between your computer and a server, local network, or any internet connection. The basic idea behind the VPN is to conceal your location and internet connection by using an IP address located in a different country instead that of the user.

An IP address is a unique number assigned to every computer belonging to a certain network. The number assigned to your computer can be traced back to your location using the DNS (Domain Name System) service and can be viewed by search engines and website operators. By using a VPN, your IP address does not appear on the public web, and therefore you can surf the internet anonymously.

How To Choose The Best VPN Service Provider

There are many VPN service providers available for you to choose from, but you shouldn’t just opt for any. You would want to sign up for VPN services with reputable providers that offer both quality and security. In this article, we’ll walk you briefly on how to choose the best VPN provider but if you want to read full and in-depth reviews for each service, you may visit This website can help you choose the best VPN that will suit your needs and computer specs.


  • Know the features of the VPN Service


Some of the popular features of a good provider include unlimited IP addresses and unlimited bandwidth. There are several features that you should take into consideration when choosing a VPN. They include the use of encryption and authentication, secure sockets layer, port configuration, etc.


  • Read reviews 


Most of the time, you will see posts of people sharing their experiences with a particular provider. This way, you will get a feel of what a good provider will offer you. So, before opting for any VPN, search the web for reviews or testimonials about a certain provider so that you will be able to make an informed decision when choosing one.


  • Go for packages that accompany your Proposed VPN Service


Some VPNs can allow you to use the service without being connected to any internet at all. If you’d be without an internet connection from time to time, you might want this package. Some provide a free trial for their VPN service for a certain period. This might encourage you to try them out and see if their VPN services are fit for your needs.

Advantages of Using VPN

The reason why there’s a surge in the number of VPN users is that many people now know the importance of using a VPN. Before you even start using VPN, you should know why you need to use it and how it can help your browsing experience. Here are some of the advantages of using a VPN:


  • Stay Anonymous While Surfing the Web


It’s no longer new that the internet is an open place, but things have gotten even more complicated in recent times. Almost everything you do on the internet is being monitored and traced. Your location and other personal details about you are no longer confidential because search engines, web operations, secret service agencies, and even hackers want to be in the know about everything and everyone.

This is why you should use a VPN. As a matter of fact, it’s among the best practices to avoid getting hacked. While connected to a VPN, you can browse anonymously without anyone being aware of who you are or what you’re doing.


  • Restriction-Free Access to Diverse Web Services


From firewalls to geographical and government restrictions, you can face so many restrictions and limitations on the internet. When surfing the internet, you are generally limited to a certain geographic location such as your country, and sometimes even a certain region of your country. This means you are restricted when you want to use certain websites or stream certain content available in other parts of the world.

Of course, this is annoying because you won’t access the information you seek or use the services that you need. This is where the VPN comes in. By using a VPN, you’ll be able to bypass most of the restrictions you come across in the internet. So, if you’ve been trying without success to stream restricted content like on Crunchyroll or Hotstar, now you can bypass restrictions and stream content of your choice with a VPN.


  • Access to Your Computer From Any Location in the World


When you surf the web through an IP-based protocol such as the HTTP protocol, your system uses a network of IP-based computers. Some of these computers will be on your local network, and some will be on another network. The internet protocol uses the IP address of each computer to determine where to send your request for information or not. So, without being at the same physical location as your internet connection, your protocol won’t deliver the information that you have requested.

This is why you’ll need a VPN if you want to be connected to your main computer from multiple locations across the world. When you use a VPN, you are basically creating a virtual address that will allow you to access your computer from any location in the world. With VPN services, the address you have used is actually translated to a specific IP address to help your computer to locate itself on the internet.


  • Internet Security


The major advantage of using a VPN is it gives you high internet security. With VPN, you won’t have to worry about being subject to hackers and other malicious computer users who may try to gain access to your personal data. Many people don’t use public networks because they fear the potential security and privacy risks they expose themselves to.

With businesses, it’s crucial to protect not only the data of the company but more importantly, that of the consumers. This is why technology trends take security as a key factor to consider in innovations all the time. When you use a private network, you can enjoy all the security and privacy features offered by VPN and avoid the risks of cyberattacks. A VPN ensures that your data and information are safe and secure no matter what you try to access on the internet. Aside from protecting your personal data, using a VPN helps protect your computer from malicious substances that now fill the internet.


Some VPN services require that you have a reliable, fast, and effective internet connection for you to use their VPN. So, if you don’t have this, you might not get the maximum efficiency of your VPN. Also, most VPNs require a certain amount of computer memory in order to function well. Thus, you should ensure that you have enough memory to handle your computer’s resources. That’s just about it; setting up a VPN service isn’t hard neither does it require much. 

So, what are you waiting for? Given the awesome benefits of using a VPN, you should get one today if you are yet to.

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What to Serve at an Engagement Party

Cristina Diaconu By Posted on 2 m read

The question has been asked, and the answer’s yes. You’ve gotten an engagement ring that you’re happy with, and you want to party! It’s time to start thinking about food.

An engagement party can be a tricky thing to plan for. Ideally, you’ll only have one engagement party in your life – but the celebration might have already taken a backseat to your wedding plans. You won’t have the luxury of tradition to fall back on, but you’ll still want to put on something special enough to mark the occasion. Let’s take a look at a few sure-fire crowd-pleasers that are easy to serve.

For starters and mains

Bruschetta is a classic Italian starter that’s easy to throw together. If you don’t feel like making the bread yourself, then you might go for something store-bought – it’s the toppings that’ll really make a difference. You might go for the classic combination of basil and tomato, or you might go for salmon and hollandaise sauce. 

Stuffed mushrooms are a great way to get plenty of flavour into a neat-and-tidy package. They’re bold enough to soak up more intense cheese and pine-but flavours, but they’re more suited to a sit-down plate than the miniature toast-bites we’ve already mentioned.

Antipasti is a traditional starter – it’s the stuff that arrives before the meal, literally. Traditionally, it comprises a platter of olives, cheeses, breads and dried deli meats. The advantage here is that it’s easy to prepare well in advance, and to serve cold. 

For Dessert

After you’ve gotten through the meal, it’s time to maintain the same high standards. Too often, desert is a mere afterthought – but this is a special occasion, so it’s worth pushing the desert that little bit further.

That needn’t mean making things difficult, however. Chocolate-coated strawberries are a great and easy solution. Simply take the freshest strawberries you can find, and dunk them in some tempered chocolate. If you want something communal, might go for a chocolate fondue instead. Either dunk strawberries, or dunk marshmallows. You don’t need a special fondue kit to make it happen, but it certainly helps.

If you’d prefer something a little sharper and more impressive, then you might go for berry tartlets. Pick something seasonable, and make sure that you apply a dusting of fine sugar.

To Drink

To tie everything together, you’ll want to serve some extra-special booze. This might mean champagne punch, mimosas, or it might mean learning a few classic cocktails. Present your guests with a menu, and make their favourites between courses. Vodka martinis are easy to put together, as are cosmopolitans. Don’t skimp on the ingredients – a cheap vodka will make for a tasteless vodka martini. If you have guests who don’t drink (or have to drive), then make sure they aren’t an afterthought – get some non-alcoholic cocktails stocked up for them, too.

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Places to Enjoy the Taste of Italy in London

Cristina Diaconu By Posted on 2 m read

Italian cuisine is renowned across the world for being some of the most fragrant, eclectic and decadent, so it’s no small wonder that it’s the food many of us turn to when we’re looking for a little comfort. However, as so many of us have been unable to enjoy a proper holiday this year, we have been forced to miss out on some of the more authentic dining experiences which we would have otherwise normally enjoyed.

Italian food is a firm favourite for a reason and some restaurants in London could come a close second to the real deal. So, while you might not be able to enjoy an escorted tour of Italy this year, you might be able to at least enjoy some authentic flavours. So, without further ado, here are some of our favourites.

Artusi in Peckham – If you don’t want anything too fancy and are content with something low key but almost perfect then Artusi provides the kind of local cuisine you’d find on the streets of Florence. If crispy ox tongues, roasted sprouts and homemade ricotta sound like your cup of vino then you’re on to a winner here right in the heart of Only Fools and Horses territory.

Popolo in Shoreditch – A small plate restaurant that brings the emphasis of fine dining to the average Joe, this is a foodies dream that’s all about the fusion and the creativity. Chef Jon Lawson is a bit of a visionary, so we won’t spoil the surprise any further.

Arthur Hoopers in Borough Market – Borough Market is one of the most iconic locations in the city and while this famous contemporary restaurant might sound defiantly English on the surface, don’t be fooled. Italian tapas is the order of the day here with small plates including the finest cured meats, succulent cheeses and spicy fresh nduja sausage.

Via Emilia in Hoxton – A decidedly modern restaurant with bags of character, Via Emilia is all about the fresh pasta and gnocchi. It’s quite affordable too and has a wonderful atmosphere. One of the most popular and approachable Italian restaurants in London.

Bocca Di Lupo in Soho – If you happen to find yourself in the glitzier part of Soho then you might be tempted to stumble into Bocca di Lupo. And we certainly wouldn’t blame you. This is artisanal Italian cooking at its very best with a menu that’s always changing and celebrates the unique regional aspects of the cuisine. And that’s before we even mention the cocktails!

River Cafe in Hammersmith – For those with a more refined palate, this Michelin-starred restaurant sits overlooking the River Thames and is all about the raw ingredients. The food here is surprisingly simple, given the price, but it’s probably going to be amongst the best you’ve ever put between your lips. The wines, meanwhile, are simply out of this world.

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VII Hills Unveils New Bottle & Is First Spirit Brand in the UK to Become Blockchain Certified

Cristina Diaconu By Posted on 2 m read

Known for being one of the best Italian dry gins in the world, the multi-award winning Seven Hills has unveiled a modern new look, inspired by the hills that established the foundation of Roman civilization and culture. 100% Italian-made, Seven Hills is committed to delivering the most authentic Italian experience, using botanicals, ingredients and materials, all sourced from within the country, certified using innovative blockchain technology. It is distilled in Torino Distillati, one of the best spirits distillery in the country and is available at RRP £26 + VAT (43% ABV).

Italian born founder Filippo Previero established the brand in 2014, capitalising on a decade’s worth of experience in the food and drink industry, both behind the bar at some of London’s most reputable cocktail bars and as part of a creative team that designed some of the most unique bars in Italy, Dubai and the UK. He saw a gap in the market for a revival of Italian gin, creating a modern yet classic gin with botanicals rooted in history, representing all that makes Italy great.

100% Italian made, Seven Hills is distilled with botanicals found throughout the centuries amongst the seven hills of Rome and used by the Romans for medical and culinary purposes, including camomile, pomegranate, artichoke, celery, rose hip, blood orange and of course – Italian juniper, considered the best juniper in the world.

Italy is about innovation and design, with the idea of never compromising on the quality or authenticity of its products. Seven Hills is one of the first spirit brands that is blockchain certified, which means full transparency of what they do and how they do it. A QR code on the label (and also below) will lead consumers to a website, detailing Seven Hills’ ingredients, distillation process and where the ingredients are sourced from. The technology will also reward customers for their loyalty.

Seven Hills is committed to the most sustainable ways of working, sourcing all materials and botanicals from Italy and using a modern distillation, reducing the impact of their carbon footprint as much as they can. It’s produced in vacuum pot stills at lower temperatures, which makes it not only possible to protect the delicate botanicals but also has an efficient impact of energy consumption. The result is a perfectly balanced spirit with a distinctive body, strength and flavour that is delicately complex and still remains light and refreshing.

The beautiful new bottle features a bespoke cap and seal, produced using recyclable materials; a bespoke bottle design, with the glass being from the North East of Italy, the heart of Italian glass manufacturers; a premium embossed label printed just 50km away from Torino Distillati; and recyclable cardboard boxes also made nearby the distillery.

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Britain’s Favourite Sandwich 2020 Announced on National Sandwich Day

Cristina Diaconu By Posted on 4 m read

The 3rd November sees National Sandwich Day, and whilst it was originally an American celebration, it’s definitely spread and is fast becoming an anticipated date in the diaries of many across the globe, including the UK! These days, it’s often referred to as World Sandwich Day due to the global appreciation for sandwiches, and it’s obvious why the world would want to celebrate this marvellously delicious creation – the possibilities are endless!

With National Sandwich Day on the horizon, CDA wanted to have a little fun and find out what Britain’s sandwich eating habits are, as well as the country’s favourite sandwich.

And Britain’s favourite sandwich is…

1st Place – Cheese and Onion (12%)

2nd Place – Tuna Mayo (10%)

3rd Place – Cheese and Ham (4%)

A simple yet comforting choice, it certainly has its place on our table! Despite meat-based sandwiches being at the top of the list across most of the age groups we surveyed, cheese plays a huge part in shaping our favourites – accounting for 28.5% of all the individual ingredients chosen!

It seems we’re a butter-loving nation too, with a whopping 78% of respondents agreeing it has to be the foundation of every decent sandwich. And we have to take sandwich construction seriously. It appears there is an optimal amount of fillings for the perfect sandwich… two, to be exact! A huge 45% of the sandwiches shared had two fillings, we can’t argue with that!

One thing we did find fascinating was the trends between generations. It appears the younger generations aren’t the militant vegans they seem to have gained a reputation for, largely choosing meat as the main ingredient for their favourite sandwich. Gen X and Boomers on the other hand, preferred a more veggie/fishy vibe.

So, what other sandwiches are people fawning over?  There were some interesting choices. Some were a little more obscure than others, but we’re not here to judge! Here are some of the favourite sandwiches our team of 400 participants put forward that you probably won’t be finding on supermarket shelves any time soon (or maybe you will, who knows):

  • Lemon curd – A popular choice in Yorkshire, apparently.
  • Cheese and onion crisps with salad cream – I guess the cheese and onion element is still there…
  • Ham and pease pudding – They’d normally go together, so why not slap them on a sandwich?!
  • Bread and butter – Interestingly, this one came up more than once…
  • Smoked mackerel and salt & vinegar crisps – This feels like one of those “don’t knock it ‘til you’ve tried it” sandwiches…
  • Spanish omelette – Because why not?
  • Cheese and onion sandwich filler with crispy bacon – Might have to try this.
  • Bacon, Brie and carrot chutney – DEFINITELY trying this.

Sandwiches have been around for centuries and there’s not many places you can go these days where you can’t pick one up in some form. The vibrant history of the humble sarnie is varied and some may say quite intriguing, so let’s take a look at some fun sandwich facts:

  • Around 12 billion sandwiches are eaten in the UK alone every year.
  • The sandwich is named after John Montagu (1718-92), the 4th Earl of Sandwich, who popularised eating beef between two slices of toasted bread when he wanted something convenient to eat whilst gambling. Though somewhat hazy, he isn’t actually regarded as the inventor of the sandwich. The inventor is said to be Hillel the Elder, a Jewish Rabbi from the 1st Century A.D who started the Passover tradition of putting meat and bitter herbs between pieces of matzah.
    The idea was that meat represents abundance, the bitter herbs represent the difficulties of life and the matzah represents liberation and freedom – the metaphor being that all three should be taken together. The Hillel Sandwich is still a big part of Passover to this day.
  • The earliest reference to a bacon sandwich as listed by the Oxford English Dictionary, was by George Orwell in 1931.
  • The town of Sandwich in Kent, UK has no direct connection to sandwiches at all.
  • The verb “to sandwich” is over 200 years old and was first used in 1815 to mean “to have a light meal”.
  • In 2008, an attempt in Iran to beat the world record for the world’s biggest sandwich failed when the impatient crowd decided to eat it before it was measured… oops!
  • According to the United States Department of Agriculture, a sandwich can’t be called a sandwich unless it contains at least 35% meat (but no more than 50%)… nope.
  • The word “sandwich” is only used once in the entire works of Jane Austen. It’s in Mansfield Park, in case you were wondering.

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ZAGG Introduces Pro Keys Wireless Keyboard for the iPad

Cristina Diaconu By Posted on 3 m read

ZAGG, a ZAGG Brands company and a global leader in accessories that empower mobile lifestyles, has announced the Pro Keys wireless keyboard and detachable case, the Pro Stylus with a universal capacitive back end tip, and the Messenger Folio 2 keyboard case made for the Apple iPad (8th gen) and iPad Air (4th gen).

Whether looking for a keyboard with added features or a simple solution for life on-the-go, ZAGG offers keyboards and accessories for every lifestyle. The Pro Keys takes your tablet to the next level and makes any surface an effective workspace. The Pro Stylus allows users to do more with precision and speed. And ZAGG’s Messenger Folio 2 is a no-nonsense keyboard and case that provides the same natural typing experience you expect from ZAGG. Laptop-style keys increase productivity while providing a comfortable typing experience, and a durable construction ensures devices are protected from all that life throws at them. A rechargeable battery and sleep/wake function on both keyboards help preserve battery life so consumers are always powered and productive.

“We aim to deliver quality keyboards and accessories that enhance our customers’ mobile lifestyles,” said Gavin Slevin, Managing Director, ZAGG International. “The new Pro Keys keyboard is the ultimate productivity tool at a price that makes sense. And the Messenger Folio 2 is a straightforward, practical keyboard packed with functionality. With the employee experience looking so differently today, the new ZAGG lineup features the perfect tools to help users be more productive and efficient from anywhere.”

Pro Keys
Unleash the productive capabilities of iPad with the Pro Keys wireless keyboard & detachable case. It features a new Pro keyframe with smooth, precise key travel for fast, accurate touch typing. The case allows the stylus to attach magnetically to the iPad. And it includes all the extras for an ideal user experience including forward-facing speaker cutouts, backlit keys, and an adjustable stand. Additional features include:
• Detachable keyboard and case to accommodate different uses and environments.
• New Pro keyframe with optimal key travel for clean, precise keystrokes.
• Lightweight design that fits easily in your bag.
• Holder for Apple Pencil
• Durable, protective case that provides 6.6 feet of drop protection.
• Multi-device pairing so you can toggle between two devices.
• Forward-facing speaker points that direct the sound towards the user.
• Adjustable, magnetic stand holds your tablet at two convenient viewing angles.
• Magnetic closure for additional protection.
• Backlit keys with backlighting in seven different colors.
• Long-lasting battery with a sleep/wake function that helps preserve battery life.

Pro Stylus
More than ever, users need the ability to work and learn from anywhere. iPad helps them do that, but to be truly productive, iPad needs a stylus that lets users take notes, sketch, swipe, mark documents and more with precision and speed. The ZAGG Pro Stylus empowers all of that with a universal capacitive back-end tip for fast and easy scrolling and an active tip for smooth, clean strokes. Additional features include:
• Dual tips: one for swiping, one for writing and drawing.
• Automatic pairing when turned on.
• Compatibility with apps that support Apple Pencil.
• Palm rejection technology, so your screen only accepts input from the stylus when it’s in use.
• Long-lasting battery for longer use.
• Short charging time so you can get back to work faster.
• Type-C charging with included charging cord.
• Tilt recognition to create thick or thin lines.
• Replaceable tip in case you lose one.
• Magnetic attachment for easy storage.

Messenger Folio 2
Using the iPad makes it easy to work from anywhere, but to be truly productive, users need a keyboard with all the right functions and a reliable protective case. The Messenger Folio 2 keyboard features laptop-style keys and a durable case with a tab for Apple Pencil. It also boasts high-end features like a space-efficient design, special function keys, a magnetic closure, and a polished, professional look that make this keyboard case combo a stand-out.

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BACARDÍ Launch Pumpkin Punch Kit with Floom

BACARDÍ Rum has partnered with Floom to launch a limited edition BACARDÍ Pumpkin Punch Kit, that will help lift your household’s spirits to the spookiest level possible this Halloween.

Available nationwide on for just £25.00, trick-or-treat yourself with this BACARDÍ Pumpkin Punch Kit that includes one pumpkin ready to be gutted to form the perfect punch bowl serving you and three others, plus all the ingredients to create a delicious pumpkin Spiced rum punch leaving party goers cackling with glee. Let’s give them pumpkin to talk about!

For those a little scared of the dark, the kit also includes BACARDÍ party cups which light up when filled with this delicious punch potion and other BACARDÍ accessories to help you Hallow-queens and kings get the party going from home this season.

The full contents of the kit can be found below:

  • X1 Pumpkin
  • 70cl BACARDÍ Spiced
  • 1L Cloudy Apple Juice
  • X1 Mixed Spice
  • X4 BACARDÍ Light Up Party Cups
  • X1 BACARDÍ Wooden Ladle
  • X4 Spooky Transferrable Tattoos
  • X1 String of Halloween Lights

Metinee Kongsrivilai, UK Brand Ambassador for BACARDÍ said: “As BACARDÍ is synonymous with epic parties, Halloween has always been one of our favourite times of year, but we all know this Halloween is going to be a little different from usual. That’s why we’ve partnered with Floom to bring that classic BACARDÍ Halloween party energy right to your household’s doorstep with our terrifyingly delicious pumpkin punch kit!”

The BACARDÍ Pumpkin Punch Kit can be purchased for a limited time only via Floom. The kit costs just £25.00 and is available nationwide throughout October.

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Pebble Gear Launches New ‘Mickey and Friends’ & ‘Cars’ Tablets

Pebble Gear today announces the launch of its new Mickey and Friends & Cars kids’ tablets. Following on from the already successful Frozen 2 and Toy Story 4 tablets, the new range is aimed at 3 to 8-year-olds and is specifically designed to allow children to access digital content safely and securely. Free from in-app purchases and unwanted pop-ups the Pebble Gear Kids’ Tablet offer parents complete peace-of-mind. The previous versions have received glowing reviews across both the UK’s media as well as parents for their ease of use and safety features.

Pebble Gear will be launching the range of new Mickey and Friends & Cars 7” Android tablets in Q4 2020, both of which will come fully loaded with oodles content from the beloved franchises. Both come with full parental control, access to 500+ games, ebooks & learning apps, all free for the first 12 months. The tablets will also be accompanied by a range of themed carry cases and screen protectors for extra protection.

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Grateful Pies Has Announced Its UK Launch

Cristina Diaconu By Posted on 2 m read

Grateful Pies, launching on November 3rd, has evolved over time from a dish discovered in the pages of the family recipe book of Milly Pearl O’Shea, the grandmother of founder Farika. The recipe dates back from an era before food was mass-produced and when food labels didn’t include a range of mysterious artificial additives. Today the pie contains only ten ingredients and a blend of aromatic spices.

Inspired by the classic French-Canadian Tourtière, a Grateful Pie is made with a light olive oil crust and a delicious filling of green lentils flavoured with Bramley apple, onion, celery, mushroom, potato and seasoned with aromatic spices. Designed to be shared each pie measures 9” serving six and is one of very few sharing pies on the market and are an all-inclusive alternative to the traditional meat dishes that have historically featured as the centerpiece of the table. The pies are the perfect communal food and can be enjoyed by everyone, particularly being plant-based; children (“there’s nothing green inside” was the happy reply from a young customer), vegans, meat-eaters, people of all ages and from all different culinary backgrounds.

“Following the discovery of my grandmothers recipe over twenty years ago I have been showing my gratitude to friends and family with this pie ever since” says Farika. “I have always believed in the sharing of food as one of the most significant ways to show love and friendship and this feels like the right time to extend this sentiment outside my kitchen; it resonates with how families are coming together to eat and the act of showing compassion and generosity.”

Grateful Pies is priced at £14.95 and available with nationwide delivery and at ten independent London retailers including The Grocery (Shoreditch), Seasons & Blossoms (Islington) and Shepherd Foods (Primrose Hill). Grateful Pies also offers customers a gifting service using beautifully designed sustainable packaging, as founder Farika believes “the only thing better than receiving a Grateful Pie is giving one.

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The Real Foodists Makes New Appointment

The Real Foodists, the clean-label, plant-based food-innovation start-up that produces delicious and innovative plant-based products, has appointed Henry Chambers as UK Country Manager with a brief to increase market penetration of its Yo’ridge range.

Yo’ridge is a range of delicious ready-to-eat, chilled ‘yo’gurty’ porridge, clean-label breakfast pots. Each one is packed with bio-live cultures and made from an innovative blend of oats, lentils, sesame and coconut and combined with a touch of pure maple syrup and an abundance of fruit. The first product of its kind in the UK, if yoghurt and porridge had a plant-based love child, it would be Yo’ridge.

Henry will oversee Yo’ridge’s retail strategy with a remit to increase distribution across the UK. He has significant experience in snacking, dairy and plant-based, working with both global organisations, like Unilever, Dairy Crest and General Mills, and start-ups and SMEs. His experience extends beyond Europe, having launched and developed brands in the USA, and the Middle East too.

CEO Steve Grun says: “Appointing Henry Chambers is central to The Real Foodists’ strategy to increase penetration in the UK market as our business expands in the region. Henry will oversee the retail strategy and is tasked with growing distribution across the country. We’re confident that his experience will drive forward the brand in the UK.”

UK Country Manager Henry Chambers says: “The Real Foodists’ Yo’ridge range is a completely new proposition in the UK and will meet growing consumer demand for clean-label, healthy, plant-based products. I am delighted to join the team on this exciting journey as we launch the brand in the UK.”

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